ALLBLK, AMC Networks’ popular streaming service for Black television and film, released the trailer for the highly-anticipated world premiere of the documentary, The Hustle of @617MikeBiv. The film, which details the life of GRAMMY® award-winning artist and one of the founding members of both New Edition and Bell Biv DeVoe, Michael L. Bivins, will stream exclusively on ALLBLK starting Thursday, August 24, with an encore run on WE tvThursday, October 5.
The Hustle of @617MikeBiv explores the life of Michael L. Bivins…a kid from the Roxbury’s Orchard Park Projects who dreamed of playing in the NBA, but due to his popularity as a baller was asked to join the legendary group New Edition. The film details how his destiny to win was driven by his desire to never fail. Through his creativity and determination, his ideas have been transformative with New Edition and Bell Biv DeVoe, when it comes to music and fashion.
Talent featured in the highly anticipated documentary include: Jay-Z, bandmates Bobby Brown, Ricky Bell, Johnny Gill, Ronnie DeVoe, and Ralph Tresvant, Snoop Dogg, DMC, Doug E. Fresh, Sean “Puffy” Combs, Quincy Jones, Magic Johnson, Dick Clark, Andre Harrell, Russell Simmons, among others.
The Hustle of @617MikeBiv is executive produced by Teasha L. Bivins and Ngai “Fishgrease” Members and produced by Yvonne McNair, Shirley Bivins, Tanya Bivins, and Brooke Payne.